Captured some cool red white and blue stars during an astrophotography session with my mom that I manipulated into a 7% to make a festive but fact based piece of content. I pitched the caption to be "Happy 4th! We're also celebrating that only 7% of teens that smoked in 2015!" This was kind of a last minute post idea and the brand already had a post planned for that day so it was never posted.
GIFS FOR SOCIAL FOR @TRUTHORANGE
For my second year out on the road with truth I tried to change things up an incorporate GIFs and cinemagraphs into the mix. I made a bunch of gifs for use for social media but not all of them where used.
I stopped making gifs while out on Warped Tour because they were time consuming and slowed down my computer but half way through I was encouraged by the web and PR team to make more for their archives. These were never posted but one day might be.
COMING FOR YOUR SCHOOL ON HIGH SCHOOL NATION TOUR FOR @TRUTHORANGE
My manager wasn't happy with the lighting and the amount of people in the photo so this was never sent into the social and PR teams to post.
TRUTH MERCH 2016 PROMO - Shifting Shirts
600 MILLION TREES CANVAS
The team put together a canvas with an X on it made of 600 leaves to symbolize the 600 million trees that are cut down every year for big tobacco.
I staged this photo by giving hundreds of fake dollar bills to teens while they were having a dance party in the zone. The concept behind it is to showcase that smokers make 20% less than non-smokers therefore non-smokers have more fun and money to throw around.
RIP SEA LIFE STOP MOTION
I produced this stop motion video to raise awareness to the fact that the chemicals that seep out of cigarette butts can be acutely toxic to fish and micro-organisms.
Note: I own all of my own content. Posting the unreleased content I have created does not violate any type of NDA or other agreement between me any the other parties. Any unreleased work in which I signed a release will never under any circumstances be posted. The purpose of this section is to display the diversity of content I can create for a brand.